Internet Marketing Services

My portfolio of online marketing services incorporates a valuable list of tactics all of which can assist in driving leads and revenue for your business.

Search Engine Optimization (SEO)

The oldest search marketing tactic yet still the most effective if done correctly. I cut my teeth on SEO some 10 years ago with Altavista, Lycos, Hotbot, and others. These days, with Google around, the landscape may have changed but the same SEO principles exist.

 

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Paid Search Marketing (PPC)

The quickest way to get into search marketing. Having seen paid search evolve from the early days of Goto and Overture, to the powerful Google Adwords platform that exists today, it is no surprise that this form of advertising has become a global phenomenon.

 

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Website Conversion Optimisation

There is no point in driving quality traffic to your site only to your visitors leave. Optimizing your site to ensure your visitors get what they want will ultimately drive sales leads and revenue, which is critical to the success of any e-business.

 

 

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Web Analytics

The yardstick to help you figure out what works and what doesn't. No online business can function without web metrics and typically this is what I turn to first when consulting with any client.